Average

Pre-Leased

Luxury Living pre-leases +40% more units than the average lease up in Chicago.

CASE STUDY:

HOW WE PRE-LEASED 45% OF ALL UNITS WHILE CREATING +$5M OF INCREMENTAL VALUE FOR LINCOLN COMMON

Strategic Services

Unit Release Schedule

Regardless of the scope of a project, a unit release schedule ensures that leasing velocity stays on track. We will develop an appropriate leasing schedule that maintains the right availability including, ideal marketing prices to drive leads and premium units to increase revenue.

Market Intelligence

We have customized industry-leading technology to collect, analyze, and deliver competitive data sets with exceptional accuracy. This gives your property a unique advantage to price units based on real-time data and innovate from the typical manual nature of comp reporting in the multifamily industry.

Showing Path

Part of our service includes defining a streamlined showing path to not overwhelm customers with too much information. Our method builds on the practice of “engage and upsell” in which our teams are trained to show specific availability that will create opportunities to upsell rents for other units.

Pricing + Analysis

Our process is defined by 5 Phases that review pricing at various stages to secure maximum rents while maintaining absorption. This starts early from architectural drawings, through construction walkthroughs, pre-leasing, and key leasing milestones.

Robust Reporting

We pride ourselves on best in class financial reporting delivered every Tuesday morning with cumulative showing and leasing activity reports, unit trending data, extensive tenant profile reports and leasing lifecycle analysis. We ensure a 100% transparent leasing process for all stakeholders.

Marketing + Advertising

In a hyper-competitive multifamily market, brand awareness, lead generation and lead management are all paramount to success. We professionally represent our clients’ brand and manage a marketing budget to balance spend with results.

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Luxury Living is here to help you in all aspects of multifamily development. From pre-development consulting to marketing and leasing, we are Chicago’s multifamily leasing expert.